Paul and his methods of search engine optimisation is all about supporting your business growth while generating more traffic to provide more conversions. His greatest joy and satisfaction is when we can take your business to a whole new level online. Paul has experience from owning my own business in the past decade, and with the knowledge gathered from that you are in good hands.

On this page I am not going to tell you all the great achievements I have made in the search engine Optimisation industry, I am going to give you tips and support showing you what I know. This way creating Value for you.

Search Engine Optimisation Specialist

Search Engine Optimisation and SEM Guide for South Africa

1. All About Client Value

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2. Making sure your Tracking

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3. Keywords and Competitors

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4. Titles and Descriptions

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5. UX and Call To Action

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6. Focused inlinking

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7. Clients find you on Maps

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8. Name Address Phone Number

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9. Real life backlink building

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10. Be the leader, Media

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How to hire an SEO – From Google

Search Engine Optimisation is all about Value

Search Engines just want to provide the best result to the user that is looking for something. So basically if you use SEO to create greater value for your clients then Search Engines will boost your rank more people will visit and your rank will grow even more.

The more value you give the more everyone will love your company and brand. And keep coming for more, There for not only once off sales but recurring sales.

Great SEO will either sell your products and bring you income or if you are in the service industry it will attract the right target audience and send your sales team easy leads to convert.

Making sure you can track your SEM growth

Knowing your numbers is most important, and not knowing your numbers to getting wrong data will not help you are all.

Here is some step to step of guides on what you need to have setup for monitoring your website:

Sniper-like, Keyword and Competitor Research

Importance of Page Titles and Meta Descriptions

User Experience and clear Call To Action

Allow clients to find you on maps

Consistent Name Address Phone Number

Real life backlink,  all about Relationship

Be the leader and Guest Blog, in the media

Would you like to know More Search Engine Marketing?

Contact Paul Hutchinson Today

Definition of Search Engine Optimisation

SEO is an acronym for “Search Engine Optimization” in the United States English or “Search Engine Optimisation” in United Kindom English. SEO is the process of affecting the visibility of a website on the Search Engine Ranking Page’s. SEO mainly boost the rank results of “Organic Search“, “Natural Search“, or “Earned Search“.

Definition of Search Engine

An online program that uses algorithms to search for and identifies items in a database that correspond to keywords or characters specified by person, looking for something online. Used especially for finding particular websites on the World Wide Web or better known as the Internet.

Definition of SERPs

SERP is an acronym for “Search Engine Results Page“. SERP’s are the pages that get displayed by a search engine in response to your search. SERP’s are often used as a form of mesurment, the position of your website on the Search Engine Page gives you an understanding on how well you SEO is doing for a Keyword or Phrase you have typed in.